CII CEL National Mission

100 CR Club

The 100 Crore Club

The next ₹100 crore. You build it. We guide the way.

Eight months of structured guidance from experienced facilitators and the CII mentor network, as you build the structures, leadership and finance a ₹100 crore business runs on.

For established owners scaling from ₹15-40 Cr toward ₹100 Cr.

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30 seats per cohort8-month programmeA CII CEL programme
A facilitated leadership immersion in progress

Breaking the ceiling

THE SOFT GLASS CEILING100₹15-40 Cr today₹100 Crore
With the 100 Crore ClubCurrent trajectory

You've built a strong business.
The next curve needs a different engine.

₹15-40 CR ₹100 CR

From Growth to Scale: The ₹100 Crore Challenge

Businesses in the ₹15-40 Cr range have proved they can build a product, find customers and create a viable enterprise.

Moving to ₹100 Cr isn't about doing more of the same. Growth begins to expose structural gaps that create a soft glass ceiling.

The ₹15-40 Cr Growth Trap

01
Strategy lives in the founder's headNo documented direction the wider team can act on independently.
02
Second line not ready to own outcomesTeams execute instructions, but few own results as complexity rises.
03
Informal processes stop scalingWhat worked through personal supervision at ₹20 Cr breaks down at ₹50-100 Cr.
04
Financial complexity outpaces visibilityWorking capital, CapEx and cash decisions need active management, not periodic accounting.

The Shift That Unlocks Scale

The barrier isn't ambition. It's the operating system underneath it.

Today

Founder-led

The business runs on the founder's vision, drive and instinct. That is exactly what has carried it this far.

The shift

Institution-led

Systems and a strong second line carry more of the load, so the business can scale far beyond any one person's bandwidth.

~30%

of India's GDP comes from the MSME sector.

The next stage is not about working harder. It is about building the systems and leadership that let the business grow well beyond the founder's own bandwidth.

Convened & delivered by

A programme of the CII Centre of Excellence on Employment & Livelihood, facilitated by Kaushal Singh and Suresh Thirunavukkarasu of Poornatha.

A Curated Growth Journey

The 100 Crore Club is a curated growth journey designed to help established businesses evolve from entrepreneur-led success to institution-led scale.

Built for owners already in motion

An 8-month transformation programme for ambitious business owners ready to evolve from running a successful company to building a future-ready enterprise. It provides personalised guidance to strengthen leadership, systems, and capabilities needed to scale towards the ₹100 crore milestone.

How the Club Works

  1. First-Principles-Led

    Designed from the ground up for each unique business challenge.

  2. Experience-Built

    Tested and tailored across diverse businesses from diverse sectors.

  3. Framework-Driven

    Every recommendation backed by tested frameworks, in real scenarios.

The Three Dimensions of Development

Individual, leadership, and organisational development advance together, converging on the ₹100 Cr milestone.

INDIVIDUALLEADERSHIPORGANISATION₹100 Crore

Individual Development

  • Mindset shift: operator to institution-builder
  • Clarity of purpose, vision, and personal goals
  • Emotional resilience and self-awareness
  • Redefining the owner's role as the business scales

Leadership Development

  • Building and empowering next-layer leaders
  • Structured decision-making frameworks
  • Culture design and accountability systems
  • Delegation, trust-building, and bandwidth creation

Organisational Development

  • Strategy design and growth architecture
  • Systems, SOPs, and governance structures
  • Finance, performance tracking, and dashboards
  • Scaling operations for institutional readiness

The 8-Month Journey

Structured month by month, so each function gets real focus before the next.

Cohort

A select group of growth-oriented business owners.

Strategic Engagement

In-person days each month, working alongside business leaders.

Phase
Month 1
Month 2
Month 3
Month 4
Month 5
Month 6
Month 7
Month 8
Profiling & Alignment
Profiling + alignment
In-Person Immersive Workshops + Implementation Support
Second-Line Leadership Session*
Leadership session
Strategic Roadmap & Action Plan
3-year roadmap + action plan
  • Profiling & Alignment

    Months 1–2

  • Second-Line Leadership Session*

    Months 6–7

  • Strategic Roadmap & Action Plan

    Months 7–8

*One second-line session is inclusive. Timelines are indicative and subject to change as per cohort.

Where the Cohort Meets

The immersions are in person, in India's major business hubs.

Mumbai, a host-city landmark
Mumbai
Delhi, a host-city landmark
Delhi
Bengaluru, a host-city landmark
Bengaluru
Chennai, a host-city landmark
Chennai
Hyderabad, a host-city landmark
Hyderabad
Kolkata, a host-city landmark
Kolkata

Immersions rotate across India's major business hubs. Each cohort meets in 2-3 select cities, and the ones shown are indicative.

Immersive Session Coverage

Eight core functions of the business, covered one at a time.

Foundational LeadershipEntrepreneur to enterprise leader
Strategic DirectionThe roadmap to ₹100 Cr
Sales & RevenueBuilding the revenue engine to scale
Marketing & BrandBuilding a demand engine for scale
Operations & ProcessBuilding operations that hold at scale
People & OrganisationDesigning the organisation for growth
Finance & NumbersDriving strategy through the numbers
Leadership & ContinuityA business that thrives beyond the founder

What You Take Away

A clear, evidence-based direction for what comes next, and the experience that puts it to work.

Revenue & profitability clarity

Across products, customers, channels and geographies, with projections you can plan against.

Cash flow & funding plan

A working-capital view alongside your funding and capital requirements.

3-year projections

Performance under Bear, Base and Bull scenarios.

Prioritised action plan

The analysis converted into clear next steps, in order of focus.

From the Room into the Business

Learning that travels from the room into the business, and stays there.

Learn

Facilitated immersions

Across the eight months, one core function at a time, with handbooks, case studies and action trackers to work from.

A facilitated leadership immersion in progress
A working session applying the frameworks
Apply

Implementation support

Select frameworks are implemented directly in your business, with members of your second-line team trained to run and repeat them.

Sustain

Follow-up that holds

Progress is reviewed after each session so the practice is adopted and holds over time, not left as theory from the room.

On the factory floor, where the systems are put to work

Is This You?

Established owners with proven demand and operational strength, ready to professionalise for the next phase of scale.

This is for you if

  • You do ₹15-40 crore and have grown for 3+ years
  • You have a full-time team of 15 or more
  • You intend to reach ₹100 crore within 5 years
  • You're ready to commit to an 8-month journey

Maybe not yet if

  • An early-stage business still below the ₹15 crore range
  • Looking for a one-off workshop rather than a structured transformation
  • Not yet ready to commit to an eight-month journey
  • Without an established, registered business behind you

By application. Limited to ~30 owners per cohort.

CII Centre of Excellence on Employment & Livelihood

CII Centre of Excellence on Employment & Livelihood

A national mission to build competitiveness in India's micro, small and medium enterprises.

National Mission · Launched Feb 2024

Backed by CII

The 100 Crore Club is convened under the CII Centre of Excellence on Employment & Livelihood, part of the Confederation of Indian Industry's national infrastructure. The Centre brings institutional credibility, deep industry connections, and access to mentors from the CII network to every cohort.

The programme is delivered by Poornatha as its Programme Design and Execution Partner. Poornatha has worked with 6,900+ entrepreneurs and 2,05,700+ students across 12 languages and 3 countries.

Programme Design & Execution Partner

Poornatha

Lead Facilitators

Kaushal Singh

Kaushal Singh

Co-Founder, Poornatha

7th-generation entrepreneur & programme architect

A 7th-generation entrepreneur who has lived the owner's journey first-hand. Architects the frameworks and the accountability-driven cohort model that runs the immersions.

Suresh Thirunavukkarasu

Suresh Thirunavukkarasu

Co-Founder, Poornatha

Institutional strategist

Brings the operating rigour of large enterprises into a ₹15 to 40 crore business: procurement systems and route optimisation across multiple MNCs, and national programmes with public sector banks and market intermediaries.

Mentorship from CII

Alongside the lead facilitators, every cohort is mentored through the CII network, assembled by the CII Centre of Excellence. The mentors are introduced in the next section.

Mentors & Network

The CII Centre of Excellence opens its network to the cohort, well beyond the facilitated room.

Doors the programme opens

The Club puts you among experienced leaders, well-run businesses and peers on the same climb.

Owners in conversation between sessions

Mentorship

Experienced industry leaders and domain experts, from the CII network.

Industry visits

Time inside well-run businesses, seeing the systems that hold at scale.

Peer networking

A room of ~30 fellow owners on the same climb, exchanging candidly.

CII Mentors

Beyond the facilitated room, the cohort draws on senior CII industry leaders.

Dinesh R

Dinesh R

Executive Chairman, TVS Supply Chain Solutions

Past President, CII (2023–24) · President, CII-CEL

A fourth-generation TVS entrepreneur who scaled TVS Supply Chain Solutions into a billion-dollar global company. Chairs the CII Institute of Logistics and CII Family Business Network India.

Kamal Bali

Kamal Bali

President & Managing Director, Volvo Group India

Past Chairman, CII Southern Region (2023–24)

Four decades of automotive and engineering leadership across Indian and multinational firms. Knighted with Sweden's Royal Order of the Polar Star, with board roles across industry, academia and public service.

Ganesh P

Ganesh P

Executive Director, Glass & Glazing Systems

Co-Chair, CII SR Taskforce on MSME & Ease of Doing Business

An MSME entrepreneur shaping policy on compliance, digital adoption and market access for small businesses across South India, alongside an architectural glass business in construction and infrastructure.

Mathew Thomas

Mathew Thomas

CEO & Managing Director, Siemens Digital Industries Software India

Chair, CII Southern Region MSME Procurement Summit

Three decades in technology and digital transformation, with leadership roles across Siemens, EY, SAP, Oracle and more, connecting Indian MSMEs into global supply chains.

Mentor curation by CII.

From Earlier Sessions

Facilitated sessions, industry visits and working conversations from Poornatha's entrepreneur-development programmes.

A facilitated leadership immersion
A facilitated leadership immersion
On the factory floor, where scale is built
On the factory floor, where scale is built
Working through the frameworks
Working through the frameworks
A working session in progress
A working session in progress
Conversations between sessions
Conversations between sessions

In Their Words

Reflections from owners in past CII CEL and Poornatha entrepreneur programmes.

In their words

Sample

The programme gave me a repeatable system to run the business, not just push it to grow.

[ Owner name ]

[ Founder, Company ]

Sample

I left with a clear plan and a leadership team ready to own the execution.

[ Owner name ]

[ Founder, Company ]

Sample

The room of fellow owners changed how I think about building for scale.

[ Owner name ]

[ Founder, Company ]

Sample

Practical and structured, and rooted in the real challenges of a growing business.

[ Owner name ]

[ Founder, Company ]

On camera

Sample

The frameworks now run inside our business.

[ Owner name ]

[ Company ]

Sample

A turning point in how we lead the company.

[ Owner name ]

[ Company ]

Sample

Worth every day of the eight months.

[ Owner name ]

[ Company ]

Placeholder layout. Real reflections and videos from past CII CEL and Poornatha entrepreneur sessions will be added here.

Programme Fee

Applications open for the 2026 cohort · ~30 seats
Fee / participant
Standard ₹19,00,000 + GST
₹12,00,000 + GST
For the first 25 business owners
Express Interest

What the fee covers

  • 16 in-person immersive workshop days over 8 months
  • Implementation support between every session
  • Analyst engagement across 6-8 structured discussions on your business
  • Second-line leadership session for your team*
  • A 3-year roadmap, financial projections and prioritised action plan
  • CII CEL network mentorship & cohort of ~30 peers

*One second-line session is inclusive.

Frequently Asked Questions

Q.Who is the 100 Crore Club for?

Established business owners in the ₹15 to 40 crore revenue range, growing for three or more years, with a full-time team of fifteen or more, and the intent to reach ₹100 crore within five years.

Q.How long is the programme and what is the time commitment?

An eight month journey of in-person immersive workshops, roughly two days each month, paired with implementation support to apply each framework inside your business between sessions.

Q.Is it in person or online?

The core of the journey is in-person immersive workshops, supported by second-line leadership sessions and hands-on implementation support in your own business.

Q.Who facilitates the programme?

Lead facilitators Suresh, an institutional strategist, and Kaushal, a seventh-generation entrepreneur and programme architect, alongside mentorship from the CII Centre of Excellence on Employment and Livelihood network.

Q.What will I leave with?

A clear three year strategic roadmap, financial projections across Bear, Base and Bull scenarios, and a prioritised action plan that makes clear where to focus first.

Q.How do I join?

Entry is by application, and each cohort is limited to around thirty business owners. Submit your details and the team will be in touch to discuss the next cohort.

Q.How are applicants screened and selected?

The 100 Crore Club panel reviews each application alongside the eligibility criteria, the owner's intent to scale, and their ability to commit to all eight months. Shortlisted applicants speak with the team before the final confirmation.

Q.Who delivers the programme?

The 100 Crore Club is a programme of the CII Centre of Excellence on Employment and Livelihood, with Poornatha as its Programme Design and Execution Partner.

Express Your Interest

Seats are limited and filled by application. Tell us about your business and our team will be in touch to discuss the next cohort.

Express Interest →

How to Apply

  1. Application

  2. Screening & Selection

  3. Onboarding

  4. Programme Begins

Immersions rotate across India's major business hubs. Tell us where works best for you.

Express Interest